USS 01

Gain Insights To Be
The Next Project Superstar!

It’s tough being a Project Marketing Agent sometimes, huh?

Hours spent under the sun hyping for clients…

Days spent standing on your aching feet conducting roadshows…

…or walking around doing door-knocking.

Yet, buyers are nowhere to be found.

Perhaps you’ve spent countless hours and dollars going for Digital Marketing courses that promise you leads. Perhaps you threw your heart and soul into online advertisements. But somehow, leads are few and far between.

Occasionally you get a lead, but another salesperson comes along and happily poaches your potential client!

Worse, you are about to close the deal, only to find out your client has gone to another salesperson who offered them kickbacks!

Maybe you follow up closely with your potential client, only to realise that he is sitting on negative equity property.

Maybe your client may not have the right budget to make his next property investment.

Or maybe he simply belongs to the conservative camp.


Would you like to find out how you can fix all these issues and boost your sales?


In the Ultimate Segment Specialisation 1: Project Marketing Mastery, our Project Marketing Gurus will open up your “third” eye.

They will help you to see the Project Marketing landscape in a whole new light!

And turn all your “NO”s and “Maybe”s into a big, loud “YES!”

Wait no more! RSVP today!

Training takeaways

  • Secret ERA Projects Prospecting Techniques
  • Get the MAXIMUM returns for your marketing efforts
  • How to devise a suitable PLAN and SOLUTION to address your clients’ needs
  • How to present the Selling Points of each project in an IRRESISTIBLE way!
  • Make your potential client find it IMPOSSIBLE to say NO!
  • Tried-and-Tested Proven Closing Techniques

Tanya Yang

District Division Director

CEA License: R027647F

A six-time ERA Asia Pacific Award winner from 2013 to 2017, Tanya consistently pulled more than SGD$100,000 in commissions and closed over 50 deals a year. Since she joined the industry over a decade ago, project launches have been a significant part of Tanya’s operations, having been in charge of projects like Gem Residences, Queens Peak, and Stirling Residences. She excels in the field by staying ahead of market trends and in tune with new policies, regulations, and their impact on potential clients. Tanya gleans her knowledge from astute insider sources, maintaining an active engagement with bankers and lawyers for the latest tips on market performance.

Eugene Koh

Executive Group Division Director

CEA License: R029860G

Eugene is an avid property investor and Executive Group Division Director of ERA. Eugene has over 10 years of experience in the Real Estate Industry. During this time, he has mentored multiple Top Performing Achievers and has been awarded ERA Top Group Division Director several times consecutively. He currently has over 100 Realtors under his wing in ERA with Project Marketing as the main focus.

Eugene's strength lies in his ability to restructure real estate portfolios to add value to investors, a skill honed by his background in Financial Engineering and prior experience in the banking industry.

In 2014, Eugene was awarded the SAEA Best Leader Award - GOLD. The accolade recognizes top leaders in the real estate industry, and is awarded based on the ethical values and client-first mindset with which he leads his team.

He has groomed multiple Millionaire Project Producers and his team is highly producing especially in the project marketing segment.

Marcus Ramsey Goh

District Division Director

CEA License: R007810J

In Q1’2018, Marcus clinched the Quarterly Top 10th Achiever spot. With almost a decade of project experience where he has supervised projects like Le Quest and the Whitley Residences, Marcus has a keen grasp of the clients’ thought processes at the various stages of the project presentation. This discernment is passed down to both aspiring and accomplished agents through insights, statistics, and techniques that Marcus combines with powerful persuasive closing skills.

Gallery Thumb 1 Gallery Thumb 2 Gallery Thumb 3

Testimonial of Attendees

Woooosome Training by All the Trainers!! Definitely will recommend to my team mates!

Neoh Kim Leng Rick

A very detailed 3 days sharing session indeed. Thank you!

Larry See

Great opportunity to learn from each participants at this 3 days Project Marketing Mastery. Although I have attended the previous one, there is so much I have learnt from just this 3 days that I would strongly encourage you to join the next course and improve on each aspect of this business.

Alex Yeo

Amazing trainers! Challenging but learned so much. Highly recommended to my teammates

Kelvin Teo


ERA is the Agency of Choice for both agents and consumers. Through our cutting edge technology and constantly evolving Ultimate Agent Training, we have maintained our position as a forerunner of the real estate industry, in service excellence, professional ethics, and client satisfaction.